TubeMagic
: How to use it, features, and the business problems it solves
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What is TubeMagic?
An all-in-one AI tool for YouTube creators built around AI script writing (formerly Morise.ai; acquired by popular YouTuber Matt Par). An AI that learns your channel style writes scripts, and it supports idea generation, SEO optimization of titles/descriptions/tags, and thumbnail generation. It has no video editing/export feature and focuses on scripts and SEO.
Business problems it solves
About "TubeMagic"
What is TubeMagic
TubeMagic is an all-in-one AI tool for YouTube creators, built around AI script writing. An AI that learns your channel's style writes video scripts, and it also supports idea generation, SEO optimization of titles, descriptions and tags, and thumbnail generation. It is operated by Tube Magic LLC (US); popular YouTuber Matt Par acquired it and renamed it from the former "Morise.ai".
A common misconception to clarify: TubeMagic can create scripts and templates for Shorts, but it has no video editing or export feature for clipping long videos into vertical clips (it is not a clipping tool like Opus Clip or Klap). It specializes in the "pre-production to publishing optimization" stages such as scripts and SEO.
Helping the "before" and the "publishing"
TubeMagic centers on scriptwriting before you film, and SEO optimization at publish time. An AI that learns your channel's style writes scripts, suggests keywords and ideas, and optimizes titles, descriptions and tags. Because it does not do the filming or editing itself, you can focus on "what to say" and "how to get found."
Features
01Write scripts
- AI script generation — learns your style, choose an LLM (Claude / GPT family)
- Article / video → script — turn existing content into scripts
- Plagiarism checker — check generated scripts for overlap
02Ideas & research
- Idea generation & niche explorer — find topics that grow
- Keyword research (Magic Score) — judge opportunities with a proprietary metric
- Top video finder — find reference videos
03Optimize & publish
- Title / description / tag generator — SEO-minded copy
- Warp Upload Optimizer — automatic SEO optimization at upload
- Thumbnail generator & Chrome extension — high-CTR thumbnails, optimize directly on YouTube
How to use
-
Connect your channel
Let it analyze channel/video links to learn your style.
-
Create ideas and scripts
Generate ideas from a topic and produce scripts that match your style.
-
Optimize SEO
Optimize titles, descriptions and tags, and generate thumbnails.
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Publish to YouTube
Use the Chrome extension to optimize directly on YouTube.
Pricing
A single Premium plan: $497/year (~$41/mo) annually, or about $47/mo monthly. It unlocks all tools with 500 premium credits per month. There is currently no free trial; instead there is a 30-day money-back guarantee (as of August 2026).
How TubeMagic differs from other YouTube tools
YouTube tools split into "research/analytics" and "clipping" types. TubeMagic stands out for focusing on scripts and SEO, and not doing video editing.
| Aspect | TubeMagic | Research (vidIQ / TubeBuddy) | Clipping (Klap etc.) |
|---|---|---|---|
| Focus | AI scripts + SEO optimization | Keywords & analytics | Long → vertical clip export |
| Video editing | No | No | Yes |
| Strength | Style-learning script generation | Depth of research | Automated clipping |
To clip long videos into Shorts, Klap fits; to make explainer videos from docs or URLs, NoLang fits. Its role differs from research-focused vidIQ/TubeBuddy too; for YouTube creators who want to streamline operations with scripts and SEO, TubeMagic is a strong choice.
This page is based on information published on the official site as of August 2026. Please check the official site for the latest specs and pricing.
