トロパス
: How to use it, features, and the business problems it solves
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What is トロパス?
トロパス is a Japanese AIO / SGE / LLMO analytics tool (AI search analytics tool) provided by TROBZ Inc. of Nagoya. It sends real questions tailored to your industry and area to six generative AIs — ChatGPT, Gemini, Claude, Perplexity, Google AI Mode, and AI Overviews — saves the answers word for word, and analyzes how often your company was mentioned, your share and average rank versus competitors, and the sites the AI cited. It connects with GA4 and Search Console so you can compare against search data on the same screen, and offers 20 features including data-backed improvement suggestions, AI consultation, site audits, generation of llms.txt and structured data, and reports. Pricing is one all-inclusive plan at 9,900 yen per month (excluding tax), with no initial fee, no minimum contract period, and a one-week free trial.
Business problems it solves
About "トロパス"
What is トロパス
トロパス (pronounced "Toropasu") is an AIO / SGE / LLMO analytics tool (an AI search analytics tool) developed and provided in-house by TROBZ Inc., a company based in Nagoya, Japan. It sends real questions tailored to your industry, area, and strengths to six generative AIs — ChatGPT, Gemini, Claude, Perplexity, Google's AI Mode, and AI Overviews — and saves the answers exactly as they came back. It then analyzes how often your name appeared, your share and average rank compared with competitors, and which sites the AI referred to, and suggests what to do next.
Pricing is a single all-inclusive plan at 9,900 yen per month (excluding tax), with no initial fee and no minimum contract period, plus a one-week free trial. It officially launched on July 29, 2026, and a major update on October 1 expanded the supported AIs from two to six and added "AI competitor comparison" and other features.
The name is read "Toropasu." The official site writes it only in katakana and does not give an official romanized spelling (the service page URL is trobz.co.jp/tropus/). The interface and support are in Japanese.
Read the AI's actual answers, word for word, at any time
The feature トロパス puts front and center is that it does not just turn AI answers into scores and charts — it saves the full text of each answer so you can read it on screen. Whether your name appeared is shown as a count, such as "8 out of 15 times," and you can check in the original wording how you were described and who you were listed alongside.
Because AI answers change slightly every time you ask, the same question is asked several times and evaluated by the share of answers in which your name appeared. Saved answers can be filtered by AI or by "only answers that mention us."
Source: トロパス official site (the same applies to the screen images below). The data on screen belongs to a fictional lodging facility prepared by the provider
Features
The official site says all 20 features are available with no extra charge. Grouped by role, they are as follows.
01Measure how you appear in AI
Sends questions to six generative AIs and records how your company is introduced.
- AI search analysis — counts of citations and mentions in AI, analysis of answers, and storage of the actual answers. It scores the AI's evaluation by aspect (price, location, service, reputation, etc.) and picks out unfavorable phrases the AI repeats and descriptions that are factually wrong
- AI keyword map — overlays search rankings and AI exposure on one chart and color-codes the keywords where you "rank high in search but don't appear in AI." There is also a list of keywords not yet measured
02Compare with competitors and find the reasons
Measures competitors under the same conditions and shows where the gaps are.
- AI competitor comparison — asks the same questions the same number of times for you and your competitors, and lines up mention counts, share, average rank within the answer text, and change since last time. It also lists questions where only competitors appeared (questions to win)
- AI citation source analysis — records each site the AI referred to when building its answer and identifies the cited pages and referring domains. The AI also drafts the request message to send to "candidate listing sites" where you are not yet listed
03Decide what to do next
Turns measurement results into actions with steps.
- AI improvement suggestions — using only that company's measurement data, it proposes next steps with procedures and an estimate of effort. Each suggestion comes with the supporting numbers
- AI consultation — you can ask an AI that has read your measurement data about measures and priorities, e.g., "Why don't we show up for this question?"
- Action notes — keeps a record of the measures you carried out
04Audit the site and report together with search numbers
Tracks AI optimization and traditional SEO on one screen.
- AI site audit — checks structured data, llms.txt, and settings for AI crawlers on a 100-point scale
- AI-ready file generation — creates llms.txt, FAQs, and structured data for store information inside the tool
- Search keywords and site analysis — connects with GA4 and Search Console to show organic traffic, average position, and clicks and impressions per keyword on the same screen. You can also see how often AI read your pages
- Reports and data export — creates an A4 report for reporting with one button. Data export is also supported
Improvement suggestions that go beyond "do some AI optimization"
Even with a measurement tool in place, work stalls if you don't know what to do after looking at the numbers. トロパス's improvement suggestions are built only from that company's measurement results, pairing a concrete task with its rationale.
In an example on the official site, the suggestion to create a dedicated "same-day booking" page comes with the rationale "0% mention rate for the question 'ryokan that accept same-day bookings,' and 110 search impressions a month." Another example prompts the user to state the correct number in the body text and FAQ when the AI is giving a wrong description (e.g., saying every room has an open-air bath).
Use it by talking to ChatGPT or Claude
Integration with ChatGPT and Claude started on October 9, 2026. From a conversation in the ChatGPT or Claude you already use, you can get analysis based on トロパス's measurement data or discuss improvements. The official announcement lists four things:
- Analyze your company: ask "How many times were we cited by AI last month?" and it answers with the count and the change from the previous month
- Discuss improvement ideas: ask "What should we do next month?" and it lists tasks in order of priority, based on questions where your name did not appear
- Compare with competitors: it answers with your rank for the same questions and the questions where only competitors appeared
- Turn it into a document: it creates a report summarizing trends, results by AI, and issues
You can also instruct settings changes and deletions from the chat. Connecting takes three steps: paste a URL into the ChatGPT or Claude settings screen, log in to トロパス, and grant permission. The AI can see only the store data in your own account. There is no additional fee on the トロパス side, but use of ChatGPT and Claude is subject to each provider's terms.
How to use
- Apply for the one-week free trial Apply from "1週間 無料で試す" (Try free for one week) on the official site. No preparation is needed during the trial.
- Register an account with your email address There is no initial fee, and the provider says no complicated initial setup is required.
- Connect GA4 and Search Console Your site data is imported in a few clicks. Account registration and site connection take a few minutes, and the first measurement can be checked the same day.
- Review a week of measurement results and suggestions, then decide whether to continue There is no contract lock-in; you can decide whether to continue after the trial.
If you want to see the interface before applying, you can request access to a demo environment loaded with data for a fictional lodging facility via the contact form.
Pricing
Pricing as of October 2026 is as follows.
| Item | Details |
|---|---|
| Monthly fee | 9,900 yen (excl. tax) |
| Plan | One all-inclusive plan (20 features; no extra or optional charges) |
| Initial fee | 0 yen |
| Minimum contract period | None |
| Free trial | One week |
| Multiple sites | Can be registered as additional accounts |
| ChatGPT / Claude integration | No additional fee on the トロパス side |
The official site simply says "9,900 yen per month (excl. tax)," while the service overviews in the September 25, 2026 press release and the October 3 announcement state "9,900 yen per month (excl. tax) / store," i.e., a price per store (measurement target). No annual-payment discount is offered.
The terms of service set the contract period at one month, renewing automatically on the same terms unless you give notice. Fees already paid are not refunded except where TROBZ is at fault.
There is also an OEM plan that web production companies and ad agencies can sell under their own brand, handling multiple clients in a single admin console. Wholesale prices are not published, and partners set their own selling prices.
Timeline
| Date | Details |
|---|---|
| July 29, 2026 | Official launch. Supported AIs: ChatGPT and Gemini |
| August 17, 2026 | Announced recruitment of OEM and reseller partners |
| September 25, 2026 | Announced a major update (available from October 1): expanded to six AIs and added AI competitor comparison, the AI keyword map, AI answer analysis, and more. Price unchanged |
| October 9, 2026 | Integration with ChatGPT and Claude began |
AI competitor comparison was announced in the September 25, 2026 press release and has been available since October 1.
How data is handled
トロパス's terms of service set out the handling of data as follows.
- Rights to data you register and data obtained through integrations belong to the user
- TROBZ may use data processed into statistics that cannot identify individual companies to improve the service and to analyze and publish industry trends
- Measurement data is retained for two years. Data may be deleted 30 days after the contract ends, so export what you need before the contract ends
- When you use the ChatGPT / Claude integration, store information and measurement data you can view are sent to the connected AI. How they are handled after that (including whether they are used for AI training) follows the connected AI's terms and your account settings
The terms also state that, because AI answers vary even for the same question, measurement results are statistical estimates, and that generated text such as improvement suggestions are drafts for the user to check before use.
Pros and cons
Pros
- One plan at 9,900 yen per month (excl. tax) includes all 20 features, with no initial fee or minimum contract period
- Supports six generative AIs and saves the full text of answers to reread
- Connects with GA4 and Search Console so you can compare how you appear in AI with your search numbers on the same screen
- Improvement suggestions come with supporting numbers, and llms.txt, FAQs, and structured data can be created inside the tool
- The interface and support are in Japanese, and the one-week free trial lets you see your own data before deciding
Cons
- It launched recently, in July 2026, and no case studies for トロパス itself have been published yet
- The official screen examples and announcements focus on stores and lodging facilities, with few examples for B2B company websites
- Because pricing is per store (measurement target), costs rise with the number of sites or stores you measure
How it differs from other LLMO / GEO tools
| Product | Pricing (excl. tax) | Features |
|---|---|---|
| トロパス | One plan at 9,900 yen/month | Supports six generative AIs. Full-text answer storage, AI competitor comparison, GA4 / Search Console integration, and improvement suggestions all in one plan |
| LLMOinsight | Free plan; Standard from 9,800 yen/month | Measures exposure, recommendation rank, and citation sources, breaks them into a 100-point AI score, and lists actions |
| DolphinX AIO | Lite from 30,000 yen/month | Measures answers from seven AIs daily. Full answer text, categorized citation sources, and improvement suggestions from an AI consultant |
| AIsearchmap | Free plan available; Enterprise from 50,000 yen/month | CINC's monitoring tool. Shows answers in full and ranks share of mentions for you and competitors |
| GMO AIOブースト | Tool at 100,000 yen/month (12-month minimum) | GMO NIKKO's AIO tool. 100-point diagnosis per URL and prioritized improvement measures |
Other products' pricing and features reflect the information on each product page as of its check date.
If you want to try measurement that lets you read the answer text, together with improvement suggestions, for under 10,000 yen a month, トロパス is a candidate. If you want to start with a free plan, look at LLMOinsight or AIsearchmap; if you need dedicated hands-on support or diagnostics for large companies, higher-priced products such as GMO AIOブースト are the comparison point. For a comparison of tools, see also "Best LLMO/GEO tools compared."
FAQ
Q. How much does トロパス cost? One all-inclusive plan at 9,900 yen per month (excl. tax). There is no initial fee, no minimum contract period, and no optional charges. The press release's service overview presents it as a price per store (measurement target).
Q. Can I try it for free? There is a one-week free trial. If you connect GA4 and Search Console during the trial, you can see results actually measured on your own site, plus improvement suggestions, before deciding whether to continue.
Q. Which generative AIs does it support? Six: ChatGPT, Gemini, Claude, Perplexity, Google's AI Mode, and AI Overviews. At the official launch in July 2026 it supported two, ChatGPT and Gemini; the October 1 update brought it to six.
Q. How is it written in English? Is "tropass" correct?
The official site writes it only in katakana as "トロパス" and does not give an official romanized spelling. The service page URL is trobz.co.jp/tropus/.
Q. When did the competitor comparison feature become available? From October 1, 2026. It was announced in the September 25, 2026 press release together with the AI keyword map and other features.
Q. Can I measure multiple sites or stores? They can be registered as additional accounts. For web production companies and ad agencies, there is an OEM plan that handles multiple clients in a single admin console.
Q. Can I sell it as my own service (OEM)? Yes. You can replace the logo and service name in the admin console and offer it under your own brand. TROBZ handles development, maintenance, and responses to changes in generative AI specifications, and partners set the selling price. According to the official site, two partners already use it.
The provider
トロパス is provided by TROBZ Inc. (トロブズ / Ultimate Meieki 1st 2F, 3-4-10 Meieki, Nakamura-ku, Nagoya, Aichi; Representative Director 畔栁洋志; founded November 12, 2024; corporate number 3180001164195). It is a web marketing company offering AI search optimization (フォーカスAIO), SEO (フォーカスSEO), the MEO tool "Locina MEO," website production, and more. For Locina MEO, it has published a case study with "Unimall," the underground shopping mall at Nagoya Station.
The information on this page is based on what was published on the official site, terms of service, official announcements, and press releases (PR TIMES) as of October 2026. Features and pricing may change, so please check the official site for the latest information.
