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Qwen

Qwen
: How to use it, features, and the business problems it solves

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What is Qwen?

A family of large language models from China's Alibaba (Qwen / Tongyi Qianwen) and its conversational AI, Qwen Chat (Qwen Studio). The current flagship is Qwen3.8-Max. Multimodal across text, image, and video, it offers chat, image and video generation, web search, and code generation for free. Many models are open source; Japanese is supported.

Business problems it solves

About "Qwen"

What is Qwen

Qwen (Tongyi Qianwen) is a family of large language models developed by China's Alibaba, and its conversational AI service. "Qwen Chat" (now Qwen Studio), usable in a browser, offers not just Q&A but image generation, video generation, web search, document processing, and code generation — all for free. It is multimodal (handling text, images, and video) and supports Japanese input and output. A major distinguishing trait is that many of its models are released as open source.

The Qwen Studio (chat.qwen.ai) screen. Under the heading "What would you like to explore?" is a chat input (Auto mode), and a "Choose a style to create your first image" card shows generated images (a frog photo, a diagram, and a close-up of an eye)

Source: Qwen Studio (chat.qwen.ai) (the image below is from the same source)

Provider
Alibaba
Current flagship
Qwen3.8-Max (plus Qwen3.7-Plus / Qwen3.7-Max)
Modalities
Text, image, video (multimodal)
Pricing
Qwen Chat free in the browser + metered API
Open source
Many models released (runnable locally)
Japanese
Supported in I/O and UI

Current models

In Qwen Chat you can switch models by purpose. The main models available as of this update are:

Qwen Studio's model picker, listing three models: Qwen3.8-Max (the flagship of Qwen3.8, top performance), Qwen3.7-Plus (a high-performance model supporting text and multimodal tasks), and Qwen3.7-Max (the Qwen3.7 flagship, currently text-only)

  • Qwen3.8-Max — The flagship of the Qwen3.8 series; the latest model with top-tier performance.
  • Qwen3.7-Plus — A high-performance model in the Qwen3.7 series, supporting both text and multimodal tasks.
  • Qwen3.7-Max — The Qwen3.7 flagship; currently text-only (no vision).
  • The lineup is updated frequently. In addition, many open-source models (the Qwen series and the Wan video-generation series, etc.) are published.

How to use

  1. Create an account

    Go to the official site (chat.qwen.ai) and sign in with email or a Google account. You can start using it for free.

  2. Start chatting

    Enter questions or instructions in Japanese in the input box. It handles writing, summarising, translation, code generation, and more.

  3. Choose a model

    Switch among models like Qwen3.8-Max by purpose — reasoning-focused models, or multimodal models handling text, images, and video.

  4. Use multimodal features

    Call up image generation, video generation, image/document reading, and web search as needed. You can also upload files for analysis.

  5. Export and use

    Copy or download generated text, images, and code. Developers can also use the models via API (Alibaba Cloud's Model Studio / Bailian).

Features

01Chat & generate

  • Conversational AI assistant — Q&A, writing, summarising, translation, ideation, multilingual
  • Multimodal — Understands images and video on top of text; multiple formats in one conversation
  • Image generation — Photorealistic images from text, including in-image text
  • Video generation (Wan series) — Generate video from text or images

02Research & process

  • Web search — Search for the latest information and reflect it in answers
  • Document processing — Summarise and analyse uploaded documents
  • Code generation — Strong at generating, completing, and explaining code

03Extend

  • Open-source models — Many models published; run locally and customise
  • API — Use models via Alibaba Cloud's Model Studio / Bailian

Pricing

Qwen Chat is free in the browser. API use is metered and priced in USD. Check the official pricing page (Alibaba Cloud Model Studio) for the latest.

ItemDetails
Qwen Chat (web)Free (some features/limits may apply)
Open-source modelsFree to download and run locally (check license terms)
API (Model Studio / Bailian)Metered by tokens; rates vary by model
Commercial useVaries by model license — always confirm before use

Qwen Chat lets you try even image and video generation for free. On the other hand, because the provider is Chinese (Alibaba), some organisations prefer to avoid entering confidential information and take care with data handling. Note too that whether commercial use is allowed depends on the license of the model you use.

Pros and cons

Pros

  • Qwen Chat is free and supports Japanese I/O
  • Multimodal across text, images, and video
  • Many models are open source, enabling local deployment and customisation
  • Relatively low API rates, keeping development costs down

Cons

  • As the provider is Chinese (Alibaba), some organisations need to take care with data handling
  • The UI can be switched to Japanese, but explanations of the newest features are often in English or Chinese
  • Whether commercial use is allowed requires checking each model's license

Reputation

  • "Free multimodal features" and "natural Japanese conversation" — many praise its cost performance.
  • Developers value that "the open-source models perform well and can run locally."
  • On the other hand, some are cautious: "concern about a Chinese provider" and "I'd avoid entering confidential information."

FAQ

Q. Is Qwen free to use?

Yes. Qwen Chat (Qwen Studio) is free in the browser. Many models are released as open source and can be run locally. API use is metered.

Q. What is the latest model?

As of this update, the flagship is Qwen3.8-Max. You can also choose Qwen3.7-Plus (multimodal), Qwen3.7-Max (text-only), and others. The lineup updates frequently.

Q. Does it support Japanese?

Yes. It supports Japanese input and output for natural conversation, and you can switch the UI language to Japanese in settings.

Q. Can I use it commercially?

It depends on the license of the model you use. Always confirm each model's license terms for commercial use.

Q. How does it differ from ChatGPT or DeepSeek?

Qwen stands out for multimodal support, open-source releases, and low-cost API. Being able to try image and video generation for free is a difference from other chat AIs.

How it differs from DeepSeek and other conversational AIs

AspectQwenDeepSeek / ChatGPT, etc.
DeveloperChina / AlibabaVarious (China / US)
ModalitiesText, image, videoVaries by product
DeliveryWeb chat + OSS models + APIVaries by product
StrengthMultimodal + OSS + low-cost APIVaries by product

If you prioritise multimodal and open source, Qwen; for another Chinese open model, DeepSeek; and for general chat and work, compare with ChatGPT and Gemini.


Information on this page is based on what was published on the official site as of August 2026. The model generation, features, and pricing may change, so check the official site for the latest.

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