Veo
: How to use it, features, and the business problems it solves
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What is Veo?
A video-generation AI model developed by Google DeepMind. The current Veo 3.1 generates high-definition video from text or images, and its hallmark is generating audio — dialogue, sound effects, ambient sound, and BGM — together with the video. It supports 4K and can be used from the Gemini app, Google Flow, YouTube Shorts, and the API (Gemini API / Vertex AI).
Business problems it solves
About "Veo"
What is Veo
Veo is a video-generation AI model developed by Google DeepMind. It generates high-definition video from text or images that can be mistaken for live action. The current model is Veo 3.1 (October 2025), and its biggest feature is that it can generate audio — dialogue, sound effects, ambient sound, and background music — together with the video. While many video-generation AIs output silent footage, Veo outputs video with sound as-is. You can use it from Google's various services, including the Gemini app, Google Flow, and YouTube Shorts.
Video and "sound" come out together from the start
Veo's biggest feature is that it generates video and audio at the same time. A character speaks the dialogue you wrote in the prompt with lip sync (mouth movements matched to speech), and footsteps, ambient sound, and BGM are generated to match the footage. With many other tools you have to add sound separately after creating the video, but Veo outputs a finished clip with sound in one go.
Keep characters and worlds consistent as they move, using reference images
You can pass up to three reference images to generate video while keeping the same character, subject, and style (Ingredients to Video). It also supports reproducing real-world physics and controlling camera work, so the look holds up even across scenes.
How to use
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Sign up for a Google AI plan
Veo is available on Google AI Pro and above. Log in to the Gemini app or the video-production tool Google Flow.
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Enter a prompt or image
Describe the video you want in text, or upload a source image. You can also specify dialogue and sound effects in text.
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Generate the video
In tens of seconds to a few minutes, a video clip with audio (8 seconds by default) is generated.
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Extend and edit (Google Flow)
Use Extend to join clips into over a minute, specify start/end frames, add or remove elements, and upscale to 1080p/4K.
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Export and share
Export the finished video. You can also generate directly from YouTube Shorts.
Features
01Generate
Create video with sound from text or images.
- Text-to-video / image-to-video — Generate footage from instructions or images
- Native audio generation — Generate dialogue, SFX, ambient sound, and BGM at once
- 4K support — High-definition output
02Consistency and control
Get the footage you intend.
- Ingredients to Video — Use up to three reference images to keep characters, subjects, and style consistent
- Camera control and physics — Framing and camera movement, real-world physics
- Lip sync — Mouth movements matched to dialogue
03Edit (Google Flow)
Assemble clips and finish.
- Extend — Join clips to extend beyond a minute
- Frames to Video / Insert & Remove — Interpolate between frames, add or remove elements
- Upscale — Increase resolution to 1080p/4K
Pricing
Veo is not sold standalone — individuals use a Google AI subscription, and developers use pay-as-you-go on Gemini API / Vertex AI.
| Usage | Plan / rate | Details |
|---|---|---|
| Individual (subscription) | Google AI Pro from ¥2,900/month | Use Veo in the Gemini app and Flow (with a daily cap) |
| Individual (higher tier) | Google AI Ultra ¥36,400/month | Full access in Flow; generated videos have no visible watermark |
| Developer (API, pay-as-you-go) | Veo 3.1 Standard $0.40/sec (4K is $0.60) | Fast from $0.10, Lite from $0.05; all include audio and bill only on successful generation |
All generated works embed SynthID, an invisible watermark indicating AI generation. A visible watermark appears on lower-tier output and is absent only on the Ultra plan. An 8-second video via the API's Standard (720p/1080p) costs about $3.20 (as of August 2026).
Prices are based on official figures as of August 2026. Model generations, pricing, and offerings may change, so check the official Veo page and the respective pricing pages for the latest.
Availability and language support in Japan
Veo is available in Japan from the Gemini app and elsewhere, and supports Japanese prompts. Use requires a Google AI Pro (¥2,900/month) plan or above.
How Veo differs from other video-generation AIs
Video-generation AIs differ in "whether they can create audio at the same time," "maximum resolution," and "which product suite they integrate with." Veo stands out as one of the few models that can natively generate audio at the same time, and for being deeply integrated into Google's services.
| Aspect | Veo | Sora | Kling |
|---|---|---|---|
| Audio | Generated with the video (lip sync) | Video-focused | Expanding audio features |
| Max resolution | 4K | ~1080p | ~1080p |
| Integration | Gemini, Flow, YouTube, Vertex AI | ChatGPT / Sora | Standalone app / API |
For the same text-to-video, Sora, the expressive and controllable Kling, and Runway ML / Luma AI for editing and commercial workflows are comparison points. If you use Google's services and want to easily make video with sound, Veo is a strong choice.
The information on this page is based on content published on the official website as of August 2026. Check the official website for the latest specifications and pricing.
